Top 10 Most Popular Crossover SUVs for 2025: New Models and Market Leaders

The crossover SUV segment remains the fastest-growing in 2025, with automakers introducing updated models and consumers favoring versatility. Here are the 10 most popular crossovers this year.

Top 10 Most Popular Crossover SUVs for 2025: New Models and Market Leaders

Strong Demand Drives Crossover SUV Popularity in 2025

In 2025, crossover SUVs continue to dominate global auto sales, reflecting strong consumer demand for versatile vehicles that combine comfort, technology, and fuel efficiency. According to industry analysts at J.D. Power and Statista, the segment is projected to account for over 40% of all new vehicle registrations this year.

Automakers have expanded their crossover offerings, updating best-sellers and unveiling new models equipped with hybrid and electric options. Based on year-to-date global sales data and market analysis from Motor Intelligence and automotive research firm IHS Markit, the following models lead the crossover market in 2025:

  • Toyota RAV4 – Maintains its position as the world's top-selling crossover, boosted by a refreshed hybrid variant and enhanced infotainment features.
  • Honda CR-V – Offers a redesigned body and expanded advanced driver-assistance systems, attracting buyers in North America and Asia.
  • Tesla Model Y – The electric crossover’s global production ramp-up and extended range options keep it near the top of the segment.
  • Hyundai Tucson – Gains traction in Europe and the U.S. with updated styling and mild-hybrid engines.
  • Ford Escape (Kuga) – Recent plug-in hybrid models and a tech-focused interior help the Escape secure its place as a best-seller.
  • Chevrolet Equinox – Continues strong U.S. sales, with a 2025 refresh bringing improved connectivity and fuel efficiency.
  • Nissan Rogue (X-Trail) – Global appeal strengthened by robust safety ratings and a popular e-Power hybrid edition in Asia.
  • Mazda CX-5 – Appeals to drivers seeking a sportier crossover, with a reputation for handling and new safety features.
  • Volkswagen Tiguan – Frequently updated in 2025, gaining popularity in China and Europe with new hybrid and digital cockpit options.
  • Kia Sportage – Continues growth in key markets, supported by a redesigned platform and strong value proposition.

The leading crossover SUVs share several key features: advanced connectivity, semi-autonomous driving aids, and efficient powertrains including hybrid, plug-in, and fully electric models. Multiple manufacturers have invested heavily in digital dashboards and voice-activated controls, meeting rising consumer expectations for comfort and convenience.

“The combination of rising urbanization and demand for safer, smarter vehicles has made the crossover SUV an essential category worldwide,” said Rachel Kim, auto analyst at Edmunds, in a recent market briefing.

Factors Shaping Consumer Choice

Shift toward electrification, improved fuel economy, and increased cargo space remain the main priorities for buyers in 2025, according to surveys from AutoPacific. Affordability, long-term reliability, and strong manufacturer warranties also play a critical role in purchase decisions.

Auto industry executives attribute strong crossover sales to a blend of accessible pricing, flexible seating layouts, and a growing range of models targeting both urban commuters and family buyers.